Dallas Mavericks Twitter Analysis

How much do fans tweet during games?
Like most NBA fans, I find myself constantly checking Twitter to stay up to date on everything going on in the league. Watching a full 2 hour game can be difficult but it's easy to catch highlights and stay up to speed on social media. Knowing that, I was curious to see how the number of tweets changes during games and depending on who the opponent is.

I was able to find a shared dataset breaking down how fans talked about one of the premier NBA franchises, the Dallas Mavericks. Looking at the tweets during the Regular season (September 2021 - March 2022) a few things stood out.
Sources and tools
Cleaned and joined the tables in Tableau Prep. From there all visualozations and analysis took place in Tableau and can be viewed in Tableau Public.
There are a lot of storylines and narratives that go into any NBA season. Building out the following dashboard showed me that there are some interesting trends between opponent and number of times people are tweeting. It's also interesting to see when the most "popular tweets" (ie: most likes and retweets) occur during a specific game.

Feel free to play around with the following dashboard! You can adjust the opponent and number of top tweets to show.


If you have any questions or feedback, feel free to reach out!
charlie@charliecsmith.com